Back in November 2021, Google rolled out a new update announcing they were rebranding their Google Business Listings to Google Business Profiles with an intention to move the business profile management out of the Google My Business apps and directly into Google...
Local Citations are business listings in directories and indexes with links back to your website. It’s a place where your business name, phone address and phone number (or NAP) can be found online. The reason they exist is to help the business be found in searches on...
We have spoken in the past about why its so important to have a website as a business owner. However, we often find that web design is an aspect that typically gets overlooked causing a dramatic impact on your bottom sales and conversions. In this article we will...
Today’s article is about two specific powerful areas of digital marketing: search engine optimisation (SEO) and pay per click (PPC). If you are a business owner who wants to grow your business, it’s quite likely that you’ve heard about the debate between SEO and PPC....
Google My Business (GMB) is the search engine’s business directory, similar to other directories like Yelp or Yellow Pages. GMB is extremely useful for users to find the information they need about your business, such as location, phone number, website,...